Craft a social media strategy that not only showcases your expertise but also translates into real-world profits.
Neglecting your social media presence isn’t an option.
We get it—the ever-changing algorithm tends to equal low engagement and visibility for your posts. But 2012 has come and gone, and so have the days when you could share a beautiful photograph, end up on the Explore page, and boost your follower count by hundreds—all from one post. And that’s disheartening, to say the least.
Getting more followers doesn’t matter if you’re not reaching the RIGHT people. But you know that social media is one of the most powerful tools to market your business. So how do you set yourself up to be found by people who could actually turn into potential clients or lead to referrals?
These days, your potential clients are going to look you up on social media at some point in the buying journey. And it’s essential that your presence on those platforms shows your expertise, keeps them engaged, and pushes them toward actually inquiring with you.
Social media changes the game by giving you the power to share your work instantly and effectively market your business. With strategies like social swarming, you can amplify your reach, create buzz, and attract the right clients without relying on external publications.
Your day is already busy enough—replying to emails, serving your clients, and balancing your personal life—so who has time to dedicate hours to creating content for the ever-growing list of social platforms if it’s not bringing results?
You need a social strategy with substance so you can leverage your social media to bring in bookings.
It’s disheartening to see your carefully crafted posts disappear into the digital abyss, unseen and unengaged with, while you wait endlessly for traditional media to spotlight your work.
‘Cause honestly? No one has time to wait 10+ months for publications to pick up your latest wedding before it ever sees the light of day. It’s time to refine your approach, strategize your content, and make every post count. You need more than just random advice; you need a proven plan that speaks directly to your market.
It’s time to turn double-taps into dollars.
Instagram has 2.4 billion active monthly users, and TikTok has 1 billion. Chances are? Your clients are on those platforms. These days, it’s where most people are turning to find and research their wedding vendors. Social media has become a crucial part of the buyer’s journey, and it’s up to you to leverage it to bring in bookings.
Social media requires a strategy—you’ll never see the results you’re after if all you’re doing is throwing something together just so you can check “post on Instagram” off your task list. You need a true game plan, crafted with the guidance of a media expert who specializes in the wedding industry.
Introducing
Transform your social media from a time-sink to a lead-generating powerhouse. Refine your approach, strategize your content, and make every post work toward bringing you bookings!
Yes! I need this!
Learn from digital deity Persephone Maglaya how to execute a social media plan that brings in actual dolla dolla bills.
01
Dive headfirst into the dynamic world of social media. You’ll learn why staying on top of social media trends is crucial and how to adapt to its ever-changing landscape. We’ll chat through key insights and introduce new strategies to keep your content fresh and engaging. Get ready to understand the evolution of social platforms and what it means for your brand’s presence online. This session will set the stage for mastering the art of staying relevant in the fast-paced digital world!
02
In Module 2, we’re getting real about authenticity. You’ll explore the power of personal storytelling and how sharing your unique journey can forge stronger connections with your audience. We’ll tackle the common fears of over-sharing and help you find the balance between vulnerability and professionalism. Whether it’s discussing personal milestones or challenges, you’ll learn how to make your story resonate with others. This module is all about turning your experiences into relatable, impactful content that not only engages but also builds trust with your followers.
03
Let’s get practical with analytics, stats, and the nuances of social media dynamics. You’ll learn effective techniques for leveraging TikTok, creating engaging Reels, mastering carousels, and getting started with paid ads. You’ll discover how to authentically present yourself online, using social media to enhance your business visibility and engagement. This module promises actionable steps to elevate your social media game, so get your notebooks ready!
01
Watch anytime, anywhere. As long as you have an Internet connection, you can access your content via your personalized student portal.
02
As soon as you finish checking out, you're immediately granted access to the entirety of the course content. With lifetime access, you can take your time and always come back for a refresh.
03
Any updates we make to the Glowup will be added to your portal. Plus, we're available via email or our student Facebook community to answer questions and help you on your journey.
“Thank you so much for all of this information, Persephone! So much clarity.”
Amy Hammond Photography
Amy Hammond
We’re saying “no more” to:
+ posting anything and everything, hoping something sticks
+ throwing money at ads or boosting posts without a clear strategy
+ following generic advice that doesn’t cater to the wedding industry’s unique needs
A tailored masterclass that delivers actionable, up-to-date social strategies specifically designed for wedding pros.
“I got my first 10k reel”
“I don’t know what kind of trickery this is, but I took Persephone’s advice and got my first 10k reel 🙌🏾🫣😅” —Ellen Wagner
“My brain after learning all the awesome marketing nuggets this week!”
—Corey Johnson
Meet your teachers
Persephone Maglaya is the CEO and founder of The Media Socialites, a well-known marketing agency specializing in luxury weddings and events. She also runs a popular Instagram account focused on understanding user psychology on social media. With over a decade of experience at WeddingWire and The Knot, Persephone's agency offers services like content creation, social media management, influencer partnerships, and more. Collaborating with global partners, the agency has become known for capturing target audiences and predicting client needs.
THIS IS for you IF—
— You’re in the right place.
All our courses are available online, which means you can access them at any time, from anywhere. There are no specific start or end dates for the courses, and you can work through them at your own pace. You have the flexibility to pause, start, and stop each lesson to fit around your schedule. Once you purchase a course, you can start watching it immediately inside your Develope Academy student portal.
How does lifetime access sound?! Once you've completed your purchase, you'll get an email with all the info you need to login to your student portal. After you login, you'll see the course added inside your account, ready to watch whenever it works best for you.
It's time to adapt and thrive in the rapidly changing landscape of social media & publications.
You'll be equipped with the latest strategies, tools, and insights to effectively market your wedding services online.
Because at the end of the day, it’s not just about the bookings (though, let's be real, they're pretty great). It's about creating connections that last, crafting stories that resonate, and building a legacy that outlives the fleeting fame of a hashtag.
Yes! I need this!