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Glowup

Craft a social media strategy that not only showcases your expertise but also translates into real-world profits.

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Neglecting your social media presence isn’t an option.

We get it—the ever-changing algorithm tends to equal low engagement and visibility for your posts. But 2012 has come and gone, and so have the days when you could share a beautiful photograph, end up on the Explore page, and boost your follower count by hundreds—all from one post. And that’s disheartening, to say the least.

‘Cause, like it or not, your potential clients are looking & doing their research.

But what if you could turn your social media from a time-sink to a lead-generating powerhouse?

Growing Your Audience

Getting more followers doesn’t matter if you’re not reaching the RIGHT people. But you know that social media is one of the most powerful tools to market your business. So how do you set yourself up to be found by people who could actually turn into potential clients or lead to referrals?

Producing Quality Content

These days, your potential clients are going to look you up on social media at some point in the buying journey. And it’s essential that your presence on those platforms shows your expertise, keeps them engaged, and pushes them toward actually inquiring with you.

Redefining Publications

Social media changes the game by giving you the power to share your work instantly and effectively market your business. With strategies like social swarming, you can amplify your reach, create buzz, and attract the right clients without relying on external publications.

Your day is already busy enough—replying to emails, serving your clients, and balancing your personal life—so who has time to dedicate hours to creating content for the ever-growing list of social platforms if it’s not bringing results?

You need a social strategy with substance so you can leverage your social media to bring in bookings.

It’s disheartening to see your carefully crafted posts disappear into the digital abyss, unseen and unengaged with, while you wait endlessly for traditional media to spotlight your work. 

‘Cause honestly? No one has time to wait 10+ months for publications to pick up your latest wedding before it ever sees the light of day. It’s time to refine your approach, strategize your content, and make every post count. You need more than just random advice; you need a proven plan that speaks directly to your market.

It’s time to turn double-taps into dollars.

GET READY TO BUILD A SOCIAL STRATEGY WITH SUBSTANCE

Instagram has 2.4 billion active monthly users, and TikTok has 1 billion. Chances are? Your clients are on those platforms. These days, it’s where most people are turning to find and research their wedding vendors. Social media has become a crucial part of the buyer’s journey, and it’s up to you to leverage it to bring in bookings.

Social media requires a strategy—you’ll never see the results you’re after if all you’re doing is throwing something together just so you can check “post on Instagram” off your task list. You need a true game plan, crafted with the guidance of a media expert who specializes in the wedding industry.

Introducing

The Social Media Glowup

Transform your social media from a time-sink to a lead-generating powerhouse. Refine your approach, strategize your content, and make every post work toward bringing you bookings!

Yes! I need this!

A tailored masterclass that delivers actionable, up-to-date social strategies specifically designed for wedding pros.

Learn from digital deity Persephone Maglaya how to execute a social media plan that brings in actual dolla dolla bills.

You'll walk away with:

  • Expert social media strategies tailored to the luxury wedding market
  • Practical tips for immediate implementation and engagement
  • A clear strategy to effectively communicate your brand’s story

01

Embracing the Evolution

Dive headfirst into the dynamic world of social media. You’ll learn why staying on top of social media trends is crucial and how to adapt to its ever-changing landscape. We’ll chat through key insights and introduce new strategies to keep your content fresh and engaging. Get ready to understand the evolution of social platforms and what it means for your brand’s presence online. This session will set the stage for mastering the art of staying relevant in the fast-paced digital world!

What's inside:

02

Building Trust & Authentic Connections

In Module 2, we’re getting real about authenticity. You’ll explore the power of personal storytelling and how sharing your unique journey can forge stronger connections with your audience. We’ll tackle the common fears of over-sharing and help you find the balance between vulnerability and professionalism. Whether it’s discussing personal milestones or challenges, you’ll learn how to make your story resonate with others. This module is all about turning your experiences into relatable, impactful content that not only engages but also builds trust with your followers.

03

Nuances & The Numbers

Let’s get practical with analytics, stats, and the nuances of social media dynamics. You’ll learn effective techniques for leveraging TikTok, creating engaging Reels, mastering carousels, and getting started with paid ads. You’ll discover how to authentically present yourself online, using social media to enhance your business visibility and engagement. This module promises actionable steps to elevate your social media game, so get your notebooks ready!

watch the preview

sneak a peek at a clip from this course

01

On-Demand Video Lessons

Watch anytime, anywhere. As long as you have an Internet connection, you can access your content via your personalized student portal.

02

Learn at Your Own Pace

As soon as you finish checking out, you're immediately granted access to the entirety of the course content. With lifetime access, you can take your time and always come back for a refresh.

03

Ongoing Support

Any updates we make to the Glowup will be added to your portal. Plus, we're available via email or our student Facebook community to answer questions and help you on your journey.

Did someone say bonuses?

The Reels & TikTok Glowup

Continue learning with Persephone and master the art of short-form video content with The Reels & TikTok Glowup. This course provides you with the skills to create captivating Instagram Reels and TikTok videos that attract and convert your ideal clients.

  • Algorithm hacks so you always know what sort of content to create
  • Techniques for crafting engaging and creative videos
  • Grow your audience with proven engagement strategies
  • Turn your social media into a dynamic showcase of your portfolio

The State of Social Media

Navigate the ever-evolving world of social media with The State of Social Media. Led by expert Samantha Roberts, you’ll learn the strategies she implements for her clients, making her the go-to for some of the biggest names in the wedding industry.

  • Learn what’s trending in social media right now—from going viral on TikTok to effective media rollouts.
  • Quality over quantity and creating content that truly resonates with your audience
  • Using data to refine your strategy and ensure your brand stands out

The Marketing & Social Glowup

Marketing is so much more than social media. Get ready to create a unique marketing plan that feels authentic to you, making your marketing not just effective, but enjoyable.

  • Craft a marketing plan that reflects your unique voice.
  • Learn strategies to attract and secure your dream clients.
  • Utilize social media to generate leads and elevate your business reach.
  • Make marketing a fun and engaging part of your business strategy.

The Future of Publications

Can’t get enough of Persephone? Us either! Step into the future of wedding media with The Future of Publications. This course, led by Persephone Maglaya, equips you with the tools and insights to make a mark in contemporary wedding publications.

  • How online platforms and social media are reshaping wedding content
  • Crafting stories and visuals that resonate with modern couples and editors
  • strategies for getting featured in top wedding publications, from submission tips to networking tactics

“Thank you so much for all of this information, Persephone! So much clarity.”

Amy Hammond Photography

Amy Hammond

IT’S TIME TO DEVELOP A SOCIAL STRATEGY THAT BRINGS IN BOOKINGS—once and for all.

We’re saying “no more” to:
+ posting anything and everything, hoping something sticks
+ throwing money at ads or boosting posts without a clear strategy
+ following generic advice that doesn’t cater to the wedding industry’s unique needs

A tailored masterclass that delivers actionable, up-to-date social strategies specifically designed for wedding pros.

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Glowup

  • 5+ hours of video lessons (valued at $497)
  • Recordings from past student Q&A sessions (valued at $74)
  • BONUS: The Reels & TikTok Glowup with Persephone Maglaya (valued at $297)
  • BONUS: The State of Social Media with Samantha Roberts (valued at $147)
  • BONUS: The Marketing & Social Glowup (valued at $147)
  • BONUS: The Future of Publications (valued at $147)

TOTAL VALUE? $1,309

We would typically charge $497 for something like this, but…

It’s yours for just $174

what students are saying

“I got my first 10k reel”

“I don’t know what kind of trickery this is, but I took Persephone’s advice and got my first 10k reel 🙌🏾🫣😅” —Ellen Wagner

“My brain after learning all the awesome marketing nuggets this week!”

—Corey Johnson

Meet your teachers

Persephone & Eduardo Maglaya

Persephone Maglaya is the CEO and founder of The Media Socialites, a well-known marketing agency specializing in luxury weddings and events. She also runs a popular Instagram account focused on understanding user psychology on social media. With over a decade of experience at WeddingWire and The Knot, Persephone's agency offers services like content creation, social media management, influencer partnerships, and more. Collaborating with global partners, the agency has become known for capturing target audiences and predicting client needs.

THIS IS for you IF—

You'RE LOOKING FOR:

Cutting-edge strategies to master social media algorithms and trends

Expert guidance on building a consistent and compelling brand voice


Practical tools to create and optimize high-engagement content



Proven techniques to convert social media followers into loyal clients




— You’re in the right place. 

Frequently asked questions

Where does this course take place?

All our courses are available online, which means you can access them at any time, from anywhere. There are no specific start or end dates for the courses, and you can work through them at your own pace. You have the flexibility to pause, start, and stop each lesson to fit around your schedule. Once you purchase a course, you can start watching it immediately inside your Develope Academy student portal.

I have another question. Can I chat with someone?

Absolutely! Just send our team an email via our contact form or reach us directly at hello@developeacademy.com.

How long do i have access to the content?

How does lifetime access sound?! Once you've completed your purchase, you'll get an email with all the info you need to login to your student portal. After you login, you'll see the course added inside your account, ready to watch whenever it works best for you.

What's included?

Every Develope Academy course includes:
  • Tips & strategies you can apply right away
  • Multiple hours of education
  • Everything you need to know to master one hot topic at a time
  • Quick and practical techniques
  • In-depth knowledge
  • Suitable for beginners and experts alike

It's time to adapt and thrive in the rapidly changing landscape of social media & publications.

You'll be equipped with the latest strategies, tools, and insights to effectively market your wedding services online.

Because at the end of the day, it’s not just about the bookings (though, let's be real, they're pretty great). It's about creating connections that last, crafting stories that resonate, and building a legacy that outlives the fleeting fame of a hashtag.

‘Cause honestly? You don’t have time to create more content with no return.

Yes! I need this!